Analysis of previous customer purchase behavior to summarize and identify trends in active customers, lost customers, average purchase price, visits per customer and customer wallets ° Identification of specific customer segments for strategic targeting in future promotions ° Recommendations for increasing customer retention and winning lost customers back
Customer Loyalty Program Design Analysis of customer purchase history and company's business objectives to strategically define your company's Loyalty Program business rules ° Point accrual ratio, rewards and associated earnings levels ° Referral Program, Birthday Club or Anniversary Club ° Program terms and conditions ° Program promotion development & execution The Gift of Business® software The combined Gift Card and Loyalty Marketing software solution ° PC Based with Web integration / customer account look ups ° E-commerce solutions
The Gift of Business® software solution provides the technology for multi-location businesses or merchant affiliations to launch 'closed loop', privately branded Gift Card and Customer Loyalty Programs.
Did you know.... · 80% of a companies revenue is generated by only 20% of their most loyal customers. · The Gift Card market was $47 billion in 2004 and has grown to over $97 billion in 2006.